If you’re wrestling with the decision to self-manage your Airbnb or hire a co-host, you’re not alone. This question stumps many property owners looking to maximize profits while minimizing stress. I’ve got a soft spot for self-management—it’s empowering, cost-effective, and teaches you a ton about the hosting game. That said, co-hosting or hiring a property manager has its perks too. Let’s dig into both options so you can make the best choice for your situation.
Option 1: Self-Management – You’re the One in Charge
When you manage your Airbnb yourself, you’re wearing all the hats: host, marketer, cleaner, and problem-solver. It’s a hands-on approach that gives you full control, but it comes with its own set of challenges.
Pros:
- More Money in Your Pocket
No manager’s fees mean you keep 100% of your revenue. Every dollar counts when you’re building your Airbnb empire. - Total Control
You call the shots on everything—pricing, guest interactions, and the overall vibe of your listing. Want to add a personalized touch? Go for it. - Learning Opportunity
Managing everything yourself gives you invaluable experience. You’ll learn the tricks of the trade, setting you up for long-term success.
Cons:
- Time-Consuming
Handling bookings, guest questions, and turnovers can feel like a second (or third!) job. Expect to spend late nights responding to “Where’s the Wi-Fi?” messages. - Complex Logistics
Taxes, pricing strategies, insurance—you’ll need to stay on top of it all. And let’s be honest, it can be overwhelming. - High Stress
From maintenance emergencies to last-minute cancellations, all the responsibility lands on your shoulders. It’s not for the faint of heart.
Option 2: Hiring a Co-Host or Property Manager – Sharing the Load
If you’d rather spend less time juggling hosting duties and more time enjoying life, hiring help might be your answer. Professional co-hosts or property managers can take over the day-to-day work for a percentage of your revenue, usually 20-30%. It’s an investment in convenience.
Pros:
- Time Freedom
Someone else handles the guest questions and last-minute issues, giving you back your evenings, weekends, and sanity. - Expert Know-How
Pros have experience with pricing, guest relations, and optimizing listings for maximum bookings. They’ll likely increase your income while decreasing your workload. - Stress Reduction
Maintenance hiccups, scheduling cleanings, or awkward guest requests? That’s their job now, not yours.
Cons:
- Costs Add Up
A 20-30% management fee can eat into your profits, especially during slower seasons. - Less Control
While you oversee the big picture, the finer details—like how they interact with guests—are out of your hands. - Finding the Right Fit
A great property manager is worth their weight in gold. A bad one? Let’s just say you’ll feel the sting of their fee without seeing much benefit.
What’s the Best Fit for You?
At the end of the day, this decision boils down to your priorities. If you love being hands-on and saving money, self-management is the way to go. On the other hand, if you value your time or feel overwhelmed by the hosting grind, partnering with a co-host or manager could be your best bet.
Whatever you choose, the goal is the same: creating an exceptional experience for your guests while achieving your financial goals. Now, go crush it!